Volkswagen
The Unwritten Rules of the Road
To ensure we continue on the road in life safely and harmoniously, we decided it was time someone wrote the unwritten rules of the road. And who better to own it than the most iconic automobile brand in the world? Volkswagen.
We worked with comedian, Chris Distefano, to bring these moments into engaging film written for social.
Here’s Unwritten Rule #4: You can’t dibs a parking spot. It’s just not how parking works.
Here’s Unwritten Rule #4: You can’t dibs a parking spot. It’s just not how parking works.
Unwritten Rule #5: Be courteous when parking. Do it nice and evenly between the lines. Just like coloring.
Unwritten Rule #3: Know when to full honk and when to soft honk. There's a difference.
Unwritten Rule #2: Don’t be a lane sampler. Pick one and stick to it. This isn’t an ice cream shop.
Press:
Muse by Clio
GCD: Jonathan Santana
Sr Copy: Julian Cohen
Sr Art: Mikayla Lapierre